Subscription Optimizer for Bass Magazine
Bass Magazine requested a critique of their subscription setup on their website. If you are looking to improve conversions, the video below should inspire updates to your own website.
If you would like your subscription setup optimized shoot us your website address here.
Watch the video
Show notes
In this video, Pete from Leaky Paywall provides a comprehensive review of bassmagazine.com with the aim of enhancing subscription conversions.
Key recommendations include refining the email list nurturing approach, optimizing the subscription page layout, and revising pricing strategies. Detailed suggestions are offered, such as removing free options from the subscription page, enhancing free registration prompts, setting up compelling subscription offers, and implementing a more frequent and well-structured newsletter. The video emphasizes the importance of a clean and benefits-oriented design to boost engagement and subscriptions.
Video contents and shortcuts:
- 00:00 Introduction and Purpose
- 00:30 Website Layout and Initial Suggestions
- 00:53 Subscription Page Analysis
- 01:49 Free Registration Strategy
- 02:53 Paid Subscription Promotion
- 06:32 Pricing Recommendations
- 07:35 Email List Building and Newsletter Strategy
- 10:32 Conclusion and Next Steps
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